Design Thoughts

Extracts about design & more.

Filmmaker Lou Stouten tells the painfully unapocryphal story about hand-carrying his first film (produced while he was still a student) to the famed teacher and film theorist Slavko Vorkapitch. The teacher watched the entire film in silence, and as the viewing ended rose and left the room without uttering a word. Stouten, more than a bit shaken, ran out after him and asked, “But what did you think of my film?” Replied Vorkapitch, “What film?”

The lesson here is simply that courting approval, even that of peers, puts a dangerous amount of power in the hands of the audience. Worse yet, the audience is seldom in a position to grant (or withhold) approval on the one issue that really counts - namely, whether or not you’re making progress in your work. They’re in a good position to comment on how they’re moved (or challenged or entertained) by the finished product, but have little knowledge or interest in your process. Audience comes later. The only pure communication is between you and your work.

Another great excerpt from the book Art and Fear.